On October 22, 2018, at 19.00, the event of the European Kiwi project was held in Dubai, at Crowne Plaza Hotel (Sheikh Zayed Road), in the Al Diyafah Hall. The event was attended by representatives of the official Greek authorities in the U.A.E. with Mr. Staboulopoulos Christos, ( Hellenic Head of Economic and Trade Affairs office in Dubai. The main speakers from the executive organization were Mr. Garketas Thomas, who mentioned in his speech elements related to the cultivation and production of kiwi, as well as all the necessary systems of integrated management and certification followed by the kiwi producers. Interesting data on the nutritional value of kiwifruit were given by Ms. Dival Shah (Clinical Nutritionist), which also showed ways that we can consume it so that we have beyond its nutritional and delicious enjoyment. The event was attended by a large crowd, with major fresh fruit import companies such as Barakat Vegetables & Fruits LLC, Farzana Trading, Floral Fruit and Fresh Fruits Company LLC. , as well as journalists and others person from different sectors within the FMCG sector.